Every active bettor has a preferred website for sports and casino bets. Usually, choosing a bookmaker is subjective, and it’s related to specific strategies. However, there are bands that are more popular than others and consequently top the charts in some countries. You can take a look at them in the table below. In the following lines, we will explain to you the criteria we’ve used to research their popularity.
Which are The Most Popular Bookmakers in The World
Open Account Offer
Up to £100 in Bet Credits for new customers at bet365.
Min deposit £5. Bet Credits available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. The bonus code BBCODE can be used during registration, but does not change the offer amount in any way. +18 | Terms & Conditions
New customer offer. Place 5 x €10 or more bets to receive €20 in free bets. Repeat up to 5 times to .. show morereceive maximum €100 bonus. Min odds 1/2 (1.5). Exchange bets excluded. Payment restrictions apply. T&Cs apply.
18+ begambleaware.org. New customer only. Min deposit £10. Money back as bonus if first bet loses. W.. show moreagering requirements: sportsbook 3x at min. odds of 1.40 (2/5), casino 35x. Unless forfeited the sportsbook bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. No deposit required for NI customers. Call 08081699314 to claim. Full T&Cs apply.
18+. New UK+IRE customers. Paypal and certain deposit types and bet types excluded. Min £5 bet withi.. show moren 14 days of account reg at min odds 1/2 = 4 x £5 free bets. Free bets valid for 4 days on sports, stake not returned, restrictions apply. T&Cs apply.
New customers using Promo Code P30 only, min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/.. show more€15 (30 days expiry), free bet/payment method/player/country restrictions apply. 18+ T&C apply | begambleaware.org | Play Responsibly
New customers only. Deposit £10 min and claim in ‘my offers' 1x100% mobile in-play profit boost. Max.. show more stake £10. Max extra winnings £100. Valid for 30 days. Skrill/Neteller deposits do not qualify. 18+ Full T&Cs apply www.begambleaware.org
New customers from UK & Northern Ireland. Stake £10 or more at odds of Evens (2.0) or greater on you.. show morer first bet. £30 free bet credited in 48 hours of your first bet being settled. 7 day expiry. E-Wallet restrictions apply. Max 30 Free Spins on selected games. Full T&Cs apply.
New Customers only. Deposit, opt in and place a £5 qualifying bet at odds of 2.00 or greater within .. show more7 days of opening a new account; excludes cashed out bets. Receive 2x £10 Free Sports Bets, valid on set events only at odds 2.00 or greater, expires in 7 days, plus a ¤10 Casino Bonus, not for Baccarat, expires in 7 days. Wager the Casino Bonus 35x to withdraw winnings, game weighting: Slots/Instant Win:100%; Roulette/Table Games/Video Poker:20%; Blackjack:10%. Card Payments only. Geographical Restrictions and T&Cs Apply, See Below. 18+| Please Gamble Responsibly
New Customers only; Min. deposit £15 (no Skrill/Neteller); Bonus amount is 100% of deposit up to £50.. show more; Welcome offers are limited to one per person, family, household address, email address, telephone number, same payment account number (e.g. debit card, Skrill and etc.), shared electronic device (e.g. school, public library, workplace, mobile phone) and shared IP; Wager the qualifying deposit and bonus amount 8x within 30 days to convert bonus winnings into real money; Wagers must be on min. odds of 4/5 on singles or acca bets with min. odds of 2/5 per selection to qualify; Max. stake contribution to wagering requirement is the value of your bonus; Certain bet types are excluded; See full terms; Terms apply; 18+
New Players Only. Minimum stake £10, minimum odds 1.5, stake not returned. 10X wagering the winnings.. show more from the free bet. Wagering occurs from real balance first. Wagering requirement is calculated on bonus bets only, wagering starts from real funds. Free bet is valid for 7 Days from issue. Max conversion: £20. Excluded Skrill deposits.
18+ T&C apply | begambleaware.org | Play Responsibly
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Why is a Given Brand Popular?
Perhaps you’re already wondering how the market trends are shaping out. Their mechanism is precise, and it comes down to one primary principle – the more reliable and attractive a brand is, the more famous and sought-after it gets. People who have marketing experience know that a personal recommendation is the best advertising. In most cases, the bookmakers with the highest rating are the most popular ones, as well.
Of course, the most important condition is to have the right approach to your customers. In the era of digital communication, the news of each abuse is spreading lightning fast.
We have to mention that some brands out there are also known for having land-based casinos in some countries. They are trusted by customers because they have a long track record, and they’ve successfully used this professional experience in their online platforms.
Why Should you Trust the Popular Brands?
You’re probably wondering why you should trust the popular brands instead of the new bookmakers that have recently joined the scene. We advise you to do it for one main reason – the fact that a given brand is recognized is not accidental. It’s pretty likely that these are professional bookmakers, which became famous because they offer first-class gaming services, guarantees the safety of its clients, and stimulates his regular customers. Of course, it’s always good to experiment. There is always a chance you’ll like a platform that’s not so famous, but in most cases, it’s better to trust the renowned brands.
Author Elica Martinova
Ellie is in charge of writing, editing, and publishing reviews in Bulgarian, English, and German. She has a long track record as a journalist and is passionate about writing. Also, she is quite experienced when it comes to bookmakers as well.
Published on 12 March 2020, last edit on 28 September 2020