List of Online Bookmakers for 2024

If you look at the table below, you will find a list of online bookmakers available in your country. Besides the bookies, the list also contains important information about each brand’s welcome bonus, as well as a few other things. These operators have proven themselves over time, which is why you shouldn’t be surprised when you come across multiple sports, promos, and markets.

Sign up bonus
Up to €200 Welcome Promo
Rating
5.0/5
  • Attractive sports & casino bonuses
  • Many betting boosts
  • Excellent odds
18+ T&C apply | gambleaware.org | gamstop.co.uk | Play Responsibly
Sign up bonus
200% Match Bonus up to $/€3000
Rating
5.0/5
  • Great website design
  • Chat feature
  • Variety of sports
18+ T&C apply | gambleaware.org | gamstop.co.uk | Play Responsibly
Bookie of the month
Sign up bonus
Get 200% Bonus + 500 FS
Rating
4.8/5
  • A safe Crypto bookmaker
  • Sports markets with high odds
  • Convenient payments
18+ T&C apply | gambleaware.org | gamstop.co.uk | Play Responsibly
Sign up bonus
125% up to €5000
Rating
4.4/5
  • Good odds
  • Plenty of sports
  • Helpful support team
18+ T&C apply | gambleaware.org | gamstop.co.uk | Play Responsibly
Sign up bonus
MELbet 100% up to €130 welcome bonus
Rating
4.4/5
  • Great bonus portfolio
  • Excellent odds
  • Various betting features & boosts
18+ T&C apply | gambleaware.org | gamstop.co.uk | Play Responsibly
Sign up bonus
Get Your Welcome Bonus
Rating
5.0/5
  • Trusted and reputable brand
  • Excellent sports betting features
  • Various markets
New Customers only. Registration required. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. +18 | Terms & Conditions time limits & exclusions apply. | gambleaware.org #Advertisement
Sign up bonus
100% up to £10 welcome bonus
Rating
4.9/5
  • Most trusted brand
  • Excellent betting environment
  • Cool & useful features
New customers only. This offer is valid for 7 days from your new account being registered. Min Deposit: £10. Free Bet awarded: £10. 1 x £10 must be wagered at odds of 1.75+ to unlock Free Bet. Debit Card deposits only (exclusions apply). Free bet will expire 7 days after the 1st deposit. 18+. gambleaware.org. Bet The Responsible Way. Full Terms apply | gamstop.co.uk
Sign up bonus
Grab a £20 Back-up Bet
Rating
4.9/5
  • Excellent sports markets
  • Good betting features
  • Great casino section
18+ | New UK players only | Min deposit req. £10 | Certain deposit methods excluded | Pace 1 sport bet (3+ selections) } Excl Horse Racing | Min stake £10 | Max stake £20 | Min odds 2/1 (3.0) for each selection | Max FreeBet £20 for football only | FreeBet valid for 7 days | FreeBet stake not returned | T&Cs apply | gambleaware.org | gamstop.co.uk
Sign up bonus
100% up to €122 welcome bonus
Rating
4.9/5
  • Cool sports markets
  • Attractive odds
  • Useful betting features
18+ T&C apply | gambleaware.org | gamstop.co.uk | Play Responsibly
Sign up bonus
Bonus up to £/€30 in Free Bets
Rating
4.6/5
  • Impressive website design
  • Excellent odds
  • Available Android & iOS mobile app
#ad • +18 Min deposit £10 • A qualifying bet is a ‘real money’ stake of at least £10 • Min odds 1/2 (1.50) • Free Bets credited upon qualifying bet settlement and expire after 7 days • Free Bet stakes not included in returns • Casino Bonus must be claimed within 7 days and expires after 14 days • Bonus valid on selected Casino games only • Bonus wins capped at £500, excluding Jackpot wins • You must wager Bonus amount x40 – this requirement varies by game Full T&Cs apply | Begambleaware | gamstop.co.uk | Play Responsibly
Sign up bonus
Get €130 Bonus for New Players
Rating
4.6/5
  • Excellent sportsbook
  • Great odds
  • Wide range of betting features & boosts
18+ T&C apply | gambleaware.org | gamstop.co.uk | Play Responsibly
Sign up bonus
Up to £100 Welcome Bonus
Rating
4.5/5
  • Good live betting section
  • Various sports available
  • Superb casino
New reg only. Claim by placing a min deposit £10 via ‘My Offers’ page within 30 days. 7 days to stake max £10 in-play, min odds 1/1 (2.0). Max. extra winnings £100. Once claimed, 30-day expiry. Cashed out, System & EW bets do not qualify. Other Promotional Play Restrictions Apply. T&Cs apply | 18+ gambleaware.org | gamstop.co.uk | LeoSafePlay
Sign up bonus
100% up to €200 Sign-up Promo
Rating
4.6/5
  • Good Welcome Bonus
  • Attractive Offers for Registered Players
  • Useful SWAP Feature
18+ T&C apply | gambleaware.org | gamstop.co.uk | Play Responsibly
Sign up bonus
Low Margins & Arbitrage Friendly
Rating
4.5/5
  • Reputable brand
  • Excellent odds & markets
  • Arbitrage bets tolerating platform
18+ T&C apply | gambleaware.org | gamstop.co.uk | Play Responsibly
Sign up bonus
£20 Bonus for New Players
Rating
4.7/5
  • Reputable brand
  • Attractive design
  • Good sportsbook
18+ Eligible UK+IRE players. Paypal & some deposit & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 = 4 x £5 free bets. Free bets valid for 7 days, stake not returned. No cashout, restrictions + T&Cs apply. | gambleaware.org | gamstop.co.uk
Sign up bonus
€100 Open Account Offer
Rating
4.7/5
  • Many betting features
  • High odds
  • Variety of sports
18+ T&C apply | gambleaware.org | gamstop.co.uk | Play Responsibly
Sign up bonus
£30 Freebie for New Customers
Rating
4.9/5
  • Reputable and experienced brand
  • Excellent range of sports & markets
  • TOP horse racing section
18+. Play Safe. From 00:01 on 18.10.2022. £30 bonus. New customers using Promo Code R30 only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. #ad T&C apply | gambleaware.org | gamstop.co.uk | Play Responsibly
Sign up bonus
€100 Sign-up Promotion
Rating
4.6/5
  • Excellent odds
  • Good variety of casino games
  • Many useful features
18+ T&C apply | gambleaware.org | gamstop.co.uk | Play Responsibly
Sign up bonus
Bet £10 Get £20 Signup Bonus
Rating
4.6/5
  • Intriguing design
  • Good variety of sports
  • Many free games
18+ | UK new customers only | KYC verified | Min £10 bet | Max £20 free bet (2 x £10) full amount awarded on losing first bet only | Min odds 7/10 (1.70) | Free bet stake not returned | Certain Markets/sports/payment methods restrictions apply | Cashed-out and Bet Builder bets are excluded from this offer | Qualifying bet must be made within 30 days | Free bet valid for 30 days | T&C's apply | gambleaware.org | gamstop.co.uk | Play Responsibly
Sign up bonus
Signup Offer of 8.75 BTC
Rating
4.6/5
  • Bitcoin payments accepted
  • Excellent odds
  • Variety of eSports betting options
18+ T&C apply | gambleaware.org | gamstop.co.uk | Play Responsibly

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Getting Started With Online Bookmakers

If you are new to the gambling world, starting your journey may be an overwhelming experience. However, you have to follow a simple path in order to make yourself comfortable with all bookmakers online.

We will skip the first step for now—choosing the top online bookmakers—just because there is no simple explanation on how to do it. However, you need to know what to do after you’ve already picked one.

Create a registration and deposit funds. This is, without a doubt, one of the most crucial steps. Without setting up an account, you cannot access the enormous amounts of options available. Depositing funds is also part of the offer eligibility since all bookies’ welcome bonuses require it.

After the above is done, there is a simple way to familiarize yourself with the bookmaker of your choice – with playing. Take a look around, hop between the different sections, try out the betting slip, look at the available markets, etc. In short, just take your time to get used to navigating yourself around.


How Do Sports Bookmakers Operate

If you’ve ever wondered how bookies set odds, the answer is actually pretty straightforward – they are based on probabilities. Tons of math is involved in calculations of bookmakers odds. Still, in the basics, every type of odds – decimal, fractional, or moneyline can be easily expressed as a probability percentage.

As you may expect, this is valid for every single market out there. And as we mentioned markets, we can’t go on without telling you a bit more about the betting options bookies give you. In most cases, the bookmaker will provide you with numerous markets. Some focus on football events, while others are customized to fit different sports. Here are some examples of sports betting markets that gamblers in all online bookmakers should know:

  • Correct score;
  • Asian handicap;
  • Goalscorer;
  • Both teams to score;
  • Over/Under;
  • Odd/Even;
  • Double chance;
  • First to score.

After selecting what markets you want to add to your predictions, it is time to add them to your betslip. Usually, it is enough to click on your preferred selections, and the software platform automatically will add them to your slip, where you can take a look at the odds and potential profits, set a bet amount and finally, proceed with confirming to make it active.


Tips on how to choose a bookmaker?

It is not easy to pick a brand focused on customer satisfaction and meeting your needs. However, we are here to help you choose among the best bookmakers list.

License

The first and probably the most essential aspect you need to check is whether the bookie has a license. Nowadays, most online bookies have a permit from the gambling commissions in Malta and Curacao. However, you may also find many websites that are licensed by your local gambling authority.

The fact that a bookmaker has a legal permit to operate means they have to abide by the local laws, which leads to a higher level of security and trustworthiness.

Because of that, it is not advisable to open an account on sports bookies that do not have a permit from any regulatory body, even if it has a fantastic sportsbook, loads of promos, and cool features. If the bookie is not licensed, you won’t be able to reach the authorities in case of a scam or any harmful actions towards you.

High Odds

The odds are the second thing you should consider when choosing new betting sites. Things could get a bit tricky because most betting websites use a unique formula to determine their odds. In other words, you may find a lot of differences once you start checking the different gambling operators.

Speaking of bookies odds, it should be noted that some brands have better odds for certain sports than others. Bookmakers usually focus more on the sport that attracts the most customers, which means this option will probably have more lucrative odds than others. So, before you start wagering, go through a list of bookmakers, check whether your favourite sport is available and compare the odds.

Quality of the sports section

Although the odds are important, they shouldn’t be the only thing you consider before you start betting. Sports sections may vary between different online sports bookmakers. We recommend you look closely at the sports section and check if your favourite sports are present there. If available, you can also peek at the eSports, Virtuals, or Fantasy Football.

Apart from the range of sports, the variety of markets for the best bookies is also crucial. Even if their number depends on your chosen brand, you will usually be met with hundreds of options, especially for the most popular sports.

Take your time to go through these options, and more importantly, check to see if everything you need is there.

Attractive Bonuses

One of the main aspects you have to consider when choosing online bookmakers is the types of bonuses they offer. It is highly recommended that you review the bonus portfolio and check the welcome offer and the existing customer promotions list. The main idea is to ensure you’ll constantly be awarded additional funds. This indicates how the bookie treats its customers in the long run.

Regardless of the type of promotions you are interested in, read its complete terms and conditions. This is the only way to learn what you have to do to claim the specific rewards. Check things like the minimum deposit requirement, the playthrough conditions, allowed sports and markets, and more. If something is still unclear, it’s better to reach out to support instead of trying to figure it out yourself.

Quality of the LIVE section

The live betting section is probably one of the reasons why the iGaming industry became so popular. Even though most inexperienced punters don’t feel comfortable placing live bets, they quickly realize this has many benefits once they overcome their fear.

That’s why it is crucial to go through the live section before opening an account at any sports bookies.

Apart from being more attractive, live betting has many advantages. For example, there are loads of unique markets, special features, and appealing odds. It is also fancied by punters who prefer to “read the game” instead of analyzing data and statistics.

That being said, the first thing that you have to do once you enter this section is to check whether you can punt on your preferred sport. Even though you should be able to bet on most sports, there could be some exceptions.

Besides the sport itself, you also need to pay close attention to the structure and the different features inside the live section. Every online bookmaker has a different approach to this, so expect to find a lot of differences. If you have the chance, try some of the features.

Speaking of features, some online bookies decided to make their live betting sections even more special. Hence, you can find various options that will allow you to change the format of your odds.

The live betting section is famous for having attractive odds, but since they change all the time, it might be hard to keep track of everything new, especially if you want to follow several events at once. Luckily, some bookies have an option called “MultiView”, which gives you the chance to monitor several live events simultaneously.

Betting Features

Thanks to the advancement of software platforms, many sports betting features are currently implemented on most of the best online bookmakers platforms. Even though some are better, each positively affects your overall betting experience.

Let’s take a look at some of the most popular options out there:

  • Cash Out – This is probably the most popular sports betting feature in the iGaming industry, which is why it is available on most online bookies. Depending on the event’s outcome, it can reduce your potential losses or allow you to receive additional cash.
  • Partial Cash Out – This feature is identical to the first one, but you can keep a portion of it instead of settling your total bet amount. Even though Partial Cash Out is handy, some sports bookmakers have yet to add it to their section.
  • Live Streaming – Online bookmakers that have an advanced live betting section usually also offer this feature. Live Streaming gives you the chance to watch some of the top sports events live, which has many benefits. Sadly, some betting operators have not managed to optimize their platforms yet, so you may not have access to this option.
  • Bet Builder – This feature came into fashion in the last few years, but its convenience made it a popular choice among both bettors and sports betting bookmakers. In essence, it allows you to combine several markets for the same event in a single bet slip, which can boost your odds enormously and, therefore, your potential winnings.
  • Edit Bet – Another popular feature punters will probably use is Edit Bet. This will come in handy if you decide to change specific bet parameters, such as the market.
Mobile betting

Nowadays, more and more people prefer betting on the go. Thanks to the convenient mobile solutions most online operators have, it is easier than ever to access any bookmaker’s website out there.

Some of the best online bookmakers go even further by developing mobile apps for the most widely known OSs: Android, iOS (Apple), and Harmony.

Whether you want to use the app or the mobile site, make sure that you have access to your favourite sports, features, and bonuses. Usually, the top bookies include everything from their desktop websites, but it is still worth double-checking.

Payment Methods

Another important thing that you have to check before choosing your preferred online bookmakers is the payment section. You need to be sure that the operator gives you access to enough deposit and withdrawal options or at least a few options that suit you best. The good news is that most bookies are always trying to stay up to date with the latest payment innovations. Consequently, you will find many websites where you can fund your account and claim your winnings using e-wallets, vouchers, cryptocurrencies, credit/debit cards, and more.

Besides the variety of methods, it is recommended that you pay attention to the limits for minimum and maximum deposits and withdrawals. Some, if not all bookies also tend to add fees, especially on lower transactions, so keep an eye on that as well.


Are the New Bookmakers Worth Trying

If you are seeking thrills and fresh experiences, trying some of the new online bookmakers out there is worth trying. In such a dynamic industry as online betting, it isn’t surprising that new online brands are going live almost daily. Trying some of them while still fresh is generally a good idea, but before that, you must be aware that sometimes there are pitfalls.

Usually, new bookies are significantly more generous to their customers in order to celebrate their start and attract new customers. This means you can expect new bonuses, innovative promotions, or higher welcome offers. Moreover, the newest online bookies are usually more technically sophisticated, so you can expect the newest features to be implemented and a higher security level.

However, it is crucial to not believe everything you see. In other words, if any of the newest online bookmakers is unfamiliar to you or new, take your time and do a little research – the company background, licenses, user opinions or bookmakers review. This way, you could actually do yourself a favour and avoid being scammed.


Best Betting Sites by Sports


FAQs

Which are the best bookmakers for 2024?

Every punter is looking for something different, which is why this question is difficult to answer. We suggest using the points mentioned above to determine which is the most appealing betting website for your needs.

Which online bookmaker should I choose?

Choosing your new gambling website is difficult because there are many things you need to consider. Ultimately, it comes down to personal preferences.

Where can I find a list of new online bookmakers?

If you are looking for a new sportsbook, make sure you check our in-depth reviews. Efirbet’s team goes through the most important aspects of each operator, which will save you a lot of time.